Entries related to: recruitment

Training New Teachers on ESL Best Practices - Part Two

Training educators with little or no ESL experience can be a daunting process. But, it doesn’t have to be if you have a good roadmap. In the second part of this series, we continue our journey through a prospective ESL teacher training course.
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Training New Teachers on ESL Fundamentals - Part One

In a perfect world, you could easily fill your staff roster with fully trained ESL teachers. But few things are perfect when you’re launching your own school, or in school management in general. You may need to recruit teachers who have little or no training teaching English as a foreign language. As research has shown, ESL teachers need specialized training to do their jobs effectively. Simply practicing “good teaching” isn’t enough.
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How to Evaluate Your ESL Teachers Like a Pro

Ineffective teachers come with a hefty price tag. Research suggests that spending a single year with an egregiously underperforming teacher can cost a student as much as $1.4 million in lost lifetime earnings. They can also cause even the best-run ESL schools to lose valuable clients and credibility. A well-developed teacher evaluation plan, then, is essential for protecting both your students and your business.
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Language School Advertising Tips: How to Market Your ESL School

 Times have changed for the education industry. When it comes to utilizing marketing tactics to achieve their goals, schools are now on par with businesses of other industries. And it's no surprise. The market itself has pushed toward this change — as parents now have a wider range of choice when it comes to selecting a school for their child.
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Successful ESL Program Models

The past two decades have brought the second largest wave of immigration to the United States. Unfortunately, the states are struggling to keep up. Based on recent data by NPR, researchers found that no matter where they go to school, most ESL students are struggling due to having little or no access to quality instruction.
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Attract the Best: Tips for Recruiting ESL Teachers

How much can it cost you to hire the wrong ESL teacher? Quite a lot, actually. When a candidate proves to be a less-than-ideal fit, you can plan to spend six to nine months of the position’s salary to find and onboard a replacement, Gallup reported. To put that into context, a teacher who’s hired at $45,000 annually may require up to $33,750 to replace.
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